We are adding the Castle Junction-Radium-Golden detour to accommodate a major construction project between Lake Louise and Golden. We will also be including other major routes (Ontario’s 401)) and other Trans-Canada routes, including Ontario’s #7 southern route, #11 northern route, and in the west the #3 Crowsnest Route, and the #16 Yellowhead Route.
We merged in key content from our thirty sister FoundLocally.com community directory websites, and shifted the brand focus from the #1 national highway to all about travel in and across Canada. We have already added and enhanced significant local content.
- Access provinces with their 2 letter code (/bc, /ab, /sk) and/or 3 for /pei and /nwt
- Access major cities by name (/calgary, /vancouver, /saskatoon ) to jump to that page directly (no need to type province name in URL)
- Access major features /history, /weather, /roads, /wine, /beer, /movies,
For the Canada 150 celebrations, we added the History of the Trans-Canada Highway, linked to & from each route segment and provincial overview pages.
In April, we implemented SSL (Secure Sockets Layer) to provide secure forms, encrypted communication, as well as better integration with Google maps on TransCanadaHighway.com
We have expanded our content links and business listings to masonry layout (Pinterest-style interface) to a broad range of site sections, with visual links to a wide range of content and [random] featured businesses in our directory.
We’re also changed the business name to “TransCanada FoundLocally Inc”, re-branding to reflect (a) national scope and (b) our two strongest online brands
We upgraded to “Responsive Design” so the website works flexibly on ALL devices: desktops, tablets, and smartphones (and for us, we benefited by having only ONE set of code to manage and update!)
Added Farmers Markets and weekly markets events to calendar to promote local farmers & agriculture
Now link directly to hotel’s, motel’s, B&B’s, and campground’s reservations pages, info & pricing for BEST RATES and latest info (no longer through a third party hotel booking website, which forced users to pay a booking fee and hotels to pay a 20% reservation commission)
In 2012, we added Google Translate so users in 57 languages can view our content in their native language, which has been expanded that capability to 120 languages since then. (We have since taken it off the side to speed load times, but now folks are quite familiar with it.)
We added a mobile version of our site, to make the content accessible on smartphones using WiFi or phone network access. (In 2015 when we moved to Responsive Design the m.TransCanadaHighway.com subdomain was retired)
Added itineraries for the Montreal-Toronto-Sudbury detour off main highway, to include the east-west Highway 401 (the Macdonald-Cartier Freeway, NOT the Trans-Canada) and the north-south Highway 400
We added integration with Facebook, Twitter and other social media, so you can get updates on weather and road conditions through those networks as well as from our website.
Added details itineraries to TransCanadaHighway.com with mile-by-mile details including corr-roads, natural features, attractions, accommodation, towns
Added RSS Feeds for key info for dissemination of key posts (listings, news, events, etc) to other blogs and site
Full Google Maps integration in TransCanadaHighway.com Itineraries show details around exits, interchanges, and for communities along the highway
Added new Virtual Tours for many cities using QuickTime Virtual Tours added for cities across West. Since iPhones, IPads, Bldckberr, and Android devices did not support QuickTime, we are working on an HTML5 version (to be released in 2021)
Launched TransCanadaHighway.com, with travel information about provinces and cities along the #1 national highway coast to coast, as well as descriptions of each of the major segments along the way.